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What Is Digital Merchandising and How Do You Implement It?

Online sales will reach 22% of global retail sales by 2023, according to eMarketer. Since ecommerce sales accounted for 13% of total sales in the third quarter of 2021 in the US alone, it seems to check out. Shopping online is convenient, which is why it’s so popular. And while that works to the advantage […]

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8 Types and How to Implement Them

Quick take: Sales promotions can do wonders of your top line revenue, but running them successfully isn’t just about putting up a SALE sign in your shop.  To get the most out of them, you need to consider the type of promotions to offer as well as how to execute them. From percentage discounts and […]

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10 Holiday Marketing Ideas and Examples to Implement in 2022

We’re nearing the end of the year, and as a retailer, this can only mean one thing: the winter holidays (aka: the most lucrative period of the year) are here. Competition is always fierce during this time, and 2022 promises to be a busy one. The National Retail Federation (NRF) states that the upcoming holiday […]

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Avoiding Stockouts: 6 Preventable Causes of Out-of-Stocks and What to Do About Them

Stockouts almost always make it to the “worst nightmare” lists of retailers, and for good reason. Not only do they lead to lost sales, but out-of-stocks also result in reduced customer satisfaction and lower loyalty levels. Shoppers often feel let down when you don’t have what they’re looking for, and the last thing you want […]

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How to Hire and Train Seasonal Staff for the Holidays

Being the busiest shopping season of the year, retail sales during the holiday months can represent as much as 30% of annual sales. That’s a lot of revenue — and it takes a lot of additional work to achieve. That’s why the holiday season always brings about a spike in temp hiring. If you’re one […]

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What is Consignment Inventory and How Does It Work?

As any retailer would tell you, purchasing inventory comes with a certain amount of risk. Stocking retail products typically follows the process where the retailer purchases goods from the supplier then sells those products for a profit.  However, if customers don’t purchase enough merchandise, the retailer is stuck with unsold products that they either need […]

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12 Retail Design Tips to Help You Boost Sales

We all know that humans are highly visual. Eighty percent of the sensory information the brain receives comes from our eyes, which means if you want to gain and keep people’s attention, you need to show them something visually attractive and stimulating. This is where retail design comes in. If you’re a running a brick-and-mortar […]

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How to Increase Walk-ins in Your Retail Store: 10 Ideas to Drive Footfall

If you’re a brick and mortar merchant, we’re willing to bet that you’re constantly cooking up ways on how to increase walk-ins in your retail store.  After all, more visitors lead to more opportunities to drive sales, which means a higher bottom line and healthier business overall. But how exactly can you drive footfall to […]

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6 Holiday Retail Display Ideas to Try This Season

Unless you’ve been isolated from the retail world all year, then you know that the holidays are (practically) in full swing. Shoppers will soon be flocking to retail stores to purchase everything from Christmas gifts and decor to holiday outfits and supplies.  And while the uptick in traffic is great news for retailers, the holiday […]

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How to Sell More Gift Cards in Your Retail Store: 8 Proven Ways

Gift cards. No matter what type of store you have or how big your business is, you’ll likely benefit from carrying them in your shops. As retail expert Kevin Graff said, “Gift cards are God’s gift to retail.” Why? For one thing, customers who use gift cards tend to spend more. According to a survey by […]